First – Questions… many questions.
This process can take a couple days or a couple weeks – depending on your answers.
We also ask that you email us copies of ALL the printed material you currently use so we can keep your current image in mind. It also helps us get to know you better, and become familiar with your product/services.
THEN we get started planning. While we do that, we take all the notes from our conversations with you and generate design ideas. Once we get some that we’re happy with, we’ll send you drafts to look at… and we’re off to the races!
Generally, we expect to produce up to 3 design concepts for your consideration. Sometimes we can get it in one go, but usually even that goes through a number of subtle revisions before the site is “final.” Sometimes… it takes a lot more. That’s the nature of design. We don’t apologize for it.
Design is evolutionary
You start with an idea and see where it goes. If you have a clear idea where you want to end up, it helps reduce the in-between time – sometimes, though, even if you have a crystal clear plan, a waft of inspiration can take us in a completely different – and sometimes better – direction.
We don’t try to fool ourselves – so we won’t try to fool you – we are not the be all and end all… maybe we won’t click. But one thing we will do is try everything in our power to make it happen.
When we’ve hit THE design, then things start to take shape. A structure gets defined, pages & images get built, a navigation system is developed and content starts to get poured into the framework.
Depending on the scope of your site – and our current workload – this part could take days, weeks or months. We do everything we can to balance our workload to meet schedules, so we do like to set deadlines for things. Sometimes client emergencies come up, however, and things must get shifted. All we ask is that you have confidence that when YOUR emergencies come up, we’ll do the same for you.
Average build time? hm. Well, the FASTEST site we’ve ever built went together from start to finish in about 6 days – it was small, compact & very clear from the start. Other projects have been going on for years because the client is continually evolving & growing. Your project likely falls somewhere in between.
